Effective Date: October 2025

Introduction

CPR Business Solutions is dedicated to providing specialized website development, sales funnel creation, and email marketing services targeted to CPR and First Aid training businesses. This comprehensive operational policy establishes standards and procedures to guide day-to-day business conduct, ensure client satisfaction, maintain service quality, and foster continued growth.

1. Mission Statement

To empower CPR and First Aid instructors/businesses with high-performing digital marketing platforms, automated solutions, and ongoing support—helping them build trust, boost student enrollment, and grow their impact.

2. Scope of Services

• Website Development: Custom design, development, hosting, maintenance, security, and optimization for CPR/First Aid businesses.

• Sales Funnels: Construction, integration, and automation of lead funnels for course registration and student retention.

• Email Campaigns: Creation, automation, and management of branded, segmented email series for onboarding, engagement, and promotion.

• SEO & Marketing: On-page optimization, local SEO strategies, content development, and testimonials management.

3. Client Engagement & Onboarding

• Consultation: Initial discovery call to understand client business needs, goals, and pain points.

• Proposal: Delivery of detailed service proposals (scope, pricing, deliverables, timeline).

• Agreement: Signed service contract outlining terms, payment schedule, deliverables, and client responsibilities.

• Onboarding: Structured onboarding process with forms to collect essential business info, branding assets, credentials, and service priorities.

• Project Kickoff: Clear definition of project stages, milestones, and communication channels.

4. Service Delivery Standards

• Project Management: Use of standardized digital tools for task tracking, client updates, deadlines, and resource allocation.

• Quality Assurance: All deliverables (sites, funnels, emails) are peer-reviewed and tested across browsers/devices before delivery.

• Feedback Loops: Scheduled client reviews at key milestones; prompt incorporation of edits and suggestions.

• Documentation: Detailed records of all client preferences, changes, assets, and technical notes for transparency and future maintenance.

5. Hosting & Maintenance

• Hosting: Secure, reliable hosting infrastructure with daily backups, SSL certificates, and uptime guarantees.

• Updates: Regular software/security updates for websites and online assets.

• Support: Responsive helpdesk available for technical issues, content updates, and troubleshooting. Standard support hours with 24-48 hour response SLA.

• Emergency Protocol: Critical issues (site downtime, payment failures, data breaches) are handled within a 4-hour window.

6. Confidentiality & Data Protection

• Client Data: Strict controls on handling sensitive information, student records, payment data, and business credentials.

• Privacy: Compliance with US/EU data protection laws and best practices for online privacy.

• Access Control: Only authorized CPR Business Solutions staff may access client accounts, data, or assets.

7. Payment & Billing

• Invoices: Transparent invoicing delivered electronically, with clear breakdowns of all charges.

• Payment Terms: Payments due as outlined in the service contract (typically: deposit, milestone, completion).

• Late Payments: 5% late fee applied after 7 days past due; services may be paused after 14 days.

• Refunds & Cancellations: Pro-rata refunds available for cancellations before milestone completion. Written notice required for cancellations.

8. Client Communication & Updates

• Regular Updates: Weekly email or portal reports during active projects.

• Dedicated Contact: Each client is assigned a project manager for single-point communication.

• Issue Resolution: All complaints/concerns are acknowledged within one business day and resolved promptly.

9. Marketing Compliance & Ethics

• Authenticity: All testimonials, reviews, and certifications published on client sites must be accurate and verifiable.

• Legal Compliance: Adherence to relevant advertising, copyright, and licensing regulations.

• Professionalism: All services delivered in a manner consistent with industry best practices, ethics, and CPR business standards.

10. Continuous Improvement

• Service Reviews: Annual or semi-annual reviews of operational procedures, technology, and client feedback.

• Training: Team training on latest digital marketing, web development, and CPR industry trends.

• Innovation: Ongoing adoption of new tools and practices to improve client results and internal efficiency.

Policy Enforcement & Updates

This operational policy applies to all CPR Business Solutions employees, freelancers, and contractors. Any deviation must be approved by senior management. Policy revisions occur annually or as-needed based on business requirements, legal regulations, or client feedback.

For questions or clarification regarding this policy, contact the CPR Business Solutions operations manager by email or via our client support portal.

Scope:

This policy applies to all digital services, including website development, sales funnels, email marketing, hosting, and related offerings provided by CPR Business Solutions (“Company”) to clients (“Client”).

1. No Refund Policy

• All payments made to CPR Business Solutions are final and non-refundable.

• No refunds are provided for any reason, including dissatisfaction, changes in business circumstances, or unused services.

2. Payment Terms

• Payment for services is on signup date and due in full thirty (30) days from the signup date of the month (“Signup Date”).

• The service fee is not prorated—even if you terminate or cancel the service before the end of the month, you are responsible for the full monthly payment.

3. Exceptions

• Refunds will only be considered in the event of:

  • Duplicate payment errors.

  • Unauthorized transactions proven to arise from fraud.

All refund claims must be submitted in writing within thirty (30) days of the transaction date, with supporting documentation. Approved refunds will be processed within ten (10) business days.

4. Service Termination and Cancellation

• You may cancel services at any time; however, any amounts already paid or due for the current billing period remain payable and are not prorated or refundable.

• Following cancellation, no further charges will occur for subsequent periods, provided notice is given before your next Signup Date.

5. Acceptance of Policy

• By engaging CPR Business Solutions, you agree to the terms of this No Refund Return Policy, including the thirty-day payment and non-proration conditions.

For inquiries, please contact:

CPR Business Solutions – Client Support

support@cprbusinesssolutions.com